Then the 18-or-so vehicles got to line up around the perimeter of the State Capitol building in Denver, before setting off on the parade through the downtown streets to the Colorado Convention Center.
A Firenze Red Range Rover Evoque Coupe lead the parade, and being Colorado, it was naturally fitted with a matching red mountain bike on the roof. Stickers added to the body highlighted the compact SUV’s 28mpg economy and 95 percent recyclability.
The event was great because it gave consumers the opportunity to learn about the Range Rover Evoque’s sustainability, explaining that around 1,000 recycled plastic bottles are used in each Evoque to make components like the center console, air cleaner, wheel arch liners, parcel shelf and engine cover.
It was also pointed out that there are 46 pounds of natural and renewable materials, such as leather, cotton, cardboard and rubber, in each Range Rover Evoque, and that the stylish Morzine trim fabric used for the headlining and roof pillars, is produced entirely from recycled plastic bottles and fibers.
What surprised most people was discovering that under the hood was a highly-efficient turbocharged four-cylinder, rather than a V-6 or V-8 engine.
Members of the Rocky Mountain Automotive Press voted the Range Rover Evoque their 2012 'New Vehicle of the Year' in their annual Vehicle of the Year awards. The vehicle won as it best represented Colorado and its outdoor lifestyle. That in itself is surely worthy of a parade!
Would you like to experience the all-new Range Rover Evoque for yourself?
Simply fill-out the contact form below to schedule a test drive!
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